In today’s world, businesses need to be agile to succeed. Information technology and services are the backbone of modern enterprises, enabling them to work smarter, unify experiences, and adapt instantly. In this article, we will explore how Pega, a low-code platform for AI-powered decisioning and workflow automation, is leading the way in digital transformation.
Who is Pega?
Pega is a global company with 6,500 employees and three regional headquarters in North America, Europe, and Asia Pacific. With over 250 global partners and dozens of culture and technology awards, Pega is a leader in the information technology and services industry.
Pega’s mission is to make it simpler for enterprises to work smarter, unify experiences, and adapt instantly. The Pega Platform™, the company’s flagship product, enables businesses to stay streamlined and ready for what’s next.
Pega’s Unique Approach
Pega takes a fundamentally different approach to structuring technology, starting with customers and the outcomes they’re trying to achieve. The company calls it a Center-out™ approach, which avoids the common mistakes of starting top-down in channels or bottom-up from systems. This approach allows businesses to deploy changes quickly and still scale at an enterprise level.
Pega’s scalable, made-to-measure architecture enables even the largest organisations to stay agile and innovate at market speed. Pega’s unified platform, which includes intelligent technology like generative AI, can do it all and then some. The platform can deploy in the cloud, run for businesses, or be handed over to run independently.
Pega’s Offerings
Pega offers a range of solutions to help businesses maximise customer engagement, streamline service, and boost efficiency. Some of the company’s offerings include:
Consulting
Pega brings industry thought leadership, product expertise, and a track record of victorious project delivery to every engagement. Pega’s consulting services provide businesses with the knowledge and best practices they need to produce quick returns and long-term value.
Partnerships
Pega partners with strategic services, technology, and systems integrations to achieve industry-leading business outcomes. The company’s global community of experts combines scaling power and industry expertise with hands-on technical skills, so businesses can achieve outcomes fast.
Support
Pega provides access to online support, release notes, forums, and more to help businesses make the most of their solutions and resolve issues quickly.
Skills and Training
Pega offers skills and training to help businesses successfully design, build, and deploy applications. Pega’s training programs provide employees with the knowledge and best practices they need to produce rapid returns and long-term value.
Pega’s Deep Industry Focus
Cognizant, a leading information technology and services provider, leverages Pega’s platform to help the world’s leading brands adopt next-gen business models. Cognizant’s deep industry focus, global footprint, expertise across thousands of complex, large global engagements, and a sizable certified talent pool enable the company to team with Pegasystems to convert clients’ businesses at scale.
Cognizant’s CRM domain expertise, coupled with Pegasystems’ unified CRM platform, enables faster implementation and rapid realisation of business value. Pega Marketing implementations engage customers with real-time, one-on-one, contextual marketing across channels.
Pega Sales Automation solutions help businesses intelligently guide customer service and sales professionals and automate sales. Pega Customer Service implementations serve and engage customers with digital customer service. Pega Customer Decision Hub expertise instils real-time AI into customer engagement.
Pega’s Commitment to People and Communities
To Pega, #LifeAtPega means a safe, respectful work environment that supports employees and their families. The company offers highly competitive benefits and robust programs focused on employee wellness, inclusion and diversity, and professional growth and education.
Pega also strives to be a responsible corporate citizen and active contributor in the communities where it lives and works. The company is committed to environmental sustainability and volunteering.
The Future of Information Technology and Services
In today’s digital age, businesses need to adapt to change and innovate. Pega’s platform, expertise, and commitment to people and communities make the company a leader in the information technology and services industry.
To stay ahead of the curve, modern enterprises must digitally transform their business models more often and at a larger scale than ever. Pega’s deep industry focus, global footprint, and expertise enable businesses to tackle the unexpected and handle disruptive forces while enhancing customer engagement.
In conclusion, Pega’s role in digital transformation is crucial for businesses looking to innovate, automate, and enhance customer engagement. As technology continues to evolve, Pega’s commitment to people and communities, combined with its unique approach, ensures that the business will remain a leader in the information technology and services industry for years to come.
