Financial service companies face increasing pressure to adapt to rapid technological changes and customer expectations. The key to success in this constantly evolving landscape is agility. Pega Infinity is here to help companies build for change and work smarter, unifying experiences and adapting instantly. This blog will explore how Pega’s AI-powered decisioning and workflow automation can help financial services companies solve their extremely pressing business challenges, from personalizing engagement to automating service to simplifying operations.

I. Introduction to Pega Infinity and its role in financial services

Pega systems is a software company that provides a Low code platform called ‘Pega Infinity’ for building and deploying enterprise applications. In the financial services industry, Pega Infinity allows companies to create and manage customer interactions, automate business processes, and make data-driven decisions.

Additionally, Pega Infinity uses artificial intelligence and machine learning capabilities to personalize and optimize customer interactions, streamline workflows, and improve overall efficiency. Pega’s solutions are also highly configurable and easily integrated with existing systems and technologies. This allows financial services companies to implement and scale their digital transformation initiatives quickly.

II. Pega Infinity: Building agility and scalability for financial services companies

The Pega Infinity is designed to provide financial services companies with the agility and scalability they need to adapt to changing market conditions and customer needs. The platform offers a range of tools and capabilities, such as drag-and-drop design, reusable components, and integration with other systems, that enable financial services companies to quickly and easily create and deploy new applications.

Additionally, the Pega Infinity offers robust security features that protect sensitive customer and financial data and complies with industry regulations such as GDPR, HIPAA, and SOC2. With the Pega Infinity Low Code Platform, financial services companies can quickly digitize their operations and create a single source of truth for customer data, enabling them to make data-driven decisions and improve their overall performance.

III. Pega AI: Powering decisioning that drives better outcomes in financial services

Pega AI is a machine learning and artificial intelligence ability integrated into Pega Infinity. These capabilities can automate decision-making, personalize interactions, and improve customer experiences. For example, Pega AI can analyze customer data, identify potential fraud, predict customer behavior, and recommend personalized products and services.

Pega also offers intelligent, real-time communications tools that can reduce idle time and speedy turnaround, breaking down silos and providing omni-channel communication. This can lead to happier employees, agents, and customers. Pega’s AI-powered contextual offerings and services can also drive higher customer value and satisfaction with every interaction.

Pega’s AI-powered decisioning and workflow automation can solve various business challenges, such as personalizing engagement, automating service, and streamlining operations. Pega’s Next-Best-Action Designer allows organizations to configure and control all their one-to-one decision strategies from a single interface.

IV. Personalizing interactions and cross-channel customer experiences with Pega.

Pega Infinity allows financial services companies to personalize interactions and cross-channel customer experiences. It provides tools for creating and managing customer journeys, such as self-service portals, chatbots, and mobile apps. These tools can provide customers with personalized experiences across different channels, such as web, mobile, and social media.

In the insurance industry, Pega can be used to optimize claims handling strategies and outcomes, bring intelligent automation to underwriting processes, and increase capacity, turnaround time, and overall satisfaction. Pega’s underwriter workbench brings together a submission, policy, and third-party data, allowing underwriters to make meaningful AI-driven decisions and drive new business.

V. Pega in Action: Case studies of financial services companies using Pega Infinity to improve outcomes

Several financial services companies have utilised Pega’s Low Code Platform to improve outcomes. For example, a large bank used Pega Infinity to automate the loan origination process, which led to a 30% increase in productivity and a 20% reduction in time to process a loan. Another financial services company used Pega’s AI capabilities to improve customer retention, which led to a 15% increase in customer satisfaction.

Additionally, a wealth management firm used Pega Infinity to automate its onboarding process for new clients, resulting in a 50% reduction in the time it took to onboard a new client. Another insurance company used Pega’s AI capabilities to analyze customer data and improve its underwriting process, resulting in a 25% increase in the accuracy of its underwriting decisions. These case studies demonstrate how Pega’s technology solutions can help financial services companies improve productivity, revenue, and customer experience.

VI. Conclusion: The future of financial services with Pega Infinity.

Pega’s Low Code Platform is expected to play a significant role in shaping the future of financial services. Financial services companies continue to face increasing pressure to improve customer experiences and reduce costs. Pega Infinity and AI capabilities will help them to stay competitive by providing them with the tools they need to quickly and easily create new applications, automate decision-making, and personalize interactions.

Overall, Pega Infinity can help financial services organizations work smarter, unify experiences, and adapt instantly to the ever-changing market. Using Pega’s AI-powered decisioning and workflow automation, organizations can improve process effectiveness, predict customer needs, and personalize every interaction, ultimately leading to better outcomes for both the organization and the customer.

Pega is a low-code platform that builds agility into organizations so they can adapt to change. With Pega, organizations can improve process effectiveness, triage and personalize customer emails, predict customer needs, personalize every interaction, and deliver across channels.